1. Accepting these terms
By submitting a subscription payment, or by using the Cherrytag Business Portal to create or manage a business listing, you agree to these Business Subscriber Terms & Conditions and to our Privacy Policy, on behalf of the business you represent. You confirm you're authorised to bind that business to this agreement.
2. The service
Cherrytag provides a simple, spend-fair loyalty rewards platform for small and medium cafés, restaurants, and businesses. Cherrytag works alongside your existing point-of-sale or payment system — there's no integration project required — and lets your customers earn and redeem rewards without downloading an app or carrying a card.
3. Subscription, trial and fees
- Standard subscription: NZ$25 per month (GST inclusive), billed monthly;
- One month free trial for new Subscribers, no reward card or setup required to try it;
- No setup fee and no lock-in contract — you can cancel at any time (see section 9);
- Bespoke or configurable plans (custom point tiers, bonus rules or redemption caps) may be available on request and are agreed separately in writing.
4. Payment methods
You can pay by card via our payment processor, Stripe (your card details are handled directly by Stripe and are not stored by us), or by direct bank transfer. For bank transfers, you'll need to upload a receipt as proof of payment; we aim to verify bank transfers and confirm your subscription within 1 business day.
5. What's included
- Unlimited customer sign-ups and transactions;
- Configurable point tiers, bonus rules and redemption caps (on eligible/bespoke plans);
- Paper reward coupons provided for in-store use;
- Basic administration and record-keeping of your Cherrytag transactions (records are kept by Cherrytag for programme administration purposes only);
- Promotional support such as a listing on the Cherrytag map, an in-app advertisement message, and general social media or hand-out material support, where offered to paid Subscribers.
6. What's not included
- The cost of rewards themselves — the value of any discount, product or service given to a customer upon redemption is borne by you as the participating business, not by Cherrytag;
- Custom integrations, bespoke software development, or premium/paid marketing services;
- Any third-party advertising spend, or your own operating costs;
- Printing or promotional material beyond the standard inclusions described above;
- Taxes, levies, and other statutory charges, which are your responsibility in addition to the subscription fee.
7. Your business listing
You can submit or update your business listing (name, address, map pin location, an optional photo, and a short advertisement message of up to 200 characters) through the Business Portal. You can turn your advertisement message on or off at any time without losing it.
- Listings are reviewed by Cherrytag before appearing live on the map, and may be shown as pending, approved or rejected;
- You're responsible for making sure the information you submit (business name, address, image and advertisement text) is accurate, lawful and doesn't infringe anyone else's rights;
- We may decline or remove a listing, or an advertisement message, that we reasonably consider inaccurate, offensive, unlawful, or otherwise inappropriate.
8. Honouring rewards and coupons
As a participating business, you agree to honour valid points, reward coupons and QR codes presented by Cherrytag Members in accordance with the programme rules (including the earning and redemption thresholds described in the Rewards Terms), and to verify redemptions through the app or scanner provided, rather than manually overriding the programme rules, so that the shared network ledger stays accurate for all participating businesses.
9. Cancellation and no lock-in
There's no minimum term. You can cancel your subscription at any time by contacting us or through your account settings, effective at the end of your current billing period. We may also stop offering the service to you, on notice of two(2) months, for example if we discontinue Cherrytag in your area. Reward coupons already issued to customers based on visits to your business before cancellation remain the customer's to redeem under the Rewards Terms and Conditions, and we may ask you to honour genuinely outstanding coupons for a reasonable wind-down period after you leave the network.
10. Refunds
Where a refund is due (for example, an accidental overpayment or duplicate payment), you can request one via email. After processing, we will refund the payment to the same credit/debit card or bank account from which payment was made initially.
11. Your data and your customers' data
We handle personal information you provide, and personal information about your customers that passes through the platform (such as points balances shown at redemption), in accordance with our Privacy Policy. You must only use any customer information you see through the Business Portal (such as at the point of redemption) for the purpose of operating the Cherrytag loyalty programme in your business.
12. Intellectual property and your content
The Cherrytag name, logo, software and platform remain the property of Cherrytag. By submitting your business name, address, photo and advertisement text, you grant Cherrytag a non-exclusive licence to display that content on the Cherrytag map and app for the purpose of operating your listing, for as long as your listing remains active.
13. Suspension and termination
We may suspend or terminate your subscription and listing, with notice where reasonably practicable, if you breach these terms, misuse the programme (for example, issuing fraudulent redemptions), fail to pay a subscription fee, or if your business closes or ceases trading.
14. Liability
Cherrytag provides the loyalty platform "as is" and, to the maximum extent permitted by law, is not liable for indirect or consequential loss, or for loss of profits, arising from your use of the platform, including any temporary unavailability of the service. Nothing in these terms limits any right you have under New Zealand consumer or fair trading law that cannot lawfully be excluded. Where our total liability to you can lawfully be limited, it is limited to the subscription fees you paid us in the 3 months before the event giving rise to the claim.
15. Changes to these terms or fees
We may update these terms or subscription fees from time to time. We'll give you reasonable advance notice of any fee increase or material change (for example, by email or in-app notice), and you can cancel under section 9 if you don't wish to continue on the new terms.
16. Governing law
These terms are governed by the laws of New Zealand, and any dispute will be subject to the exclusive jurisdiction of the New Zealand courts.
17. Contact us
Questions about your subscription, billing, or these terms? Email us at [[email protected]].